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Safe price calculator

What is the safe price to list under a sold item?

Dropenza lists about 1% under a price that has already sold. Enter the sold price and your costs to see the safe price, then check it against your floor and your lowest margin.

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Your numbers

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Most US categories are around 13.6%. Rates differ by category and store plan, so check eBay's fee page.

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eBay US charges $0.30 on orders of $10 or less and $0.40 above that. Check the current amount.

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Result

Sold price, safe price and floor

Sold price$29.95
Safe price$29.65
Floor$24.15
Source cost$17.89

Safe price to list at

$29.65

Verdict

Safe to list

Net profit

$6.21

Net margin

20.9%

Price floor

$24.15

These are planning aids built on the numbers you type in. They are estimates, not forecasts, and they know nothing about your supplier, carrier or marketplace beyond what you enter.

Using it

  1. 1

    Enter the sold price

    Use a price you have seen the same item sell at.

  2. 2

    Pick how far under to list

    Even 1% can tip you ahead of a rival without starting a price war.

  3. 3

    Check the two guards

    The price must stay above the floor and keep your lowest margin.

The arithmetic

formula

1safe price = sold price x (1 - undercut)

2floor = source cost x floor multiple

3safe if price >= floor and margin >= your minimum

Sample run: Sold at $29.95, listed 1% under at $29.65, with a $17.89 source: net profit near $6.21 and a margin above 20%. Safe.

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